Tmall Fresh and GLOBALG.A.P. jointly announce their recently founded partnership. From now on, Tmall Fresh, which is operated by Alibaba Group, will source fresh produce from GLOBALG.A.P. certified producers.

The online retailer will enable the products to reach China’s vast and growing consumer market. is seen by many as a destination for quality, brand-name goods catering to increasingly sophisticated Chinese consumers and is the most visited b2c online retail website in the world.


Launched in 1999, is the leading platform for global wholesale trade. It serves millions of buyers and suppliers around the world. brings hundreds of millions of products to consumers in over 40 different major categories, including consumer electronics, machinery and apparel. Buyers for these products are located in 190+ countries and regions, and exchange hundreds of thousands of messages with suppliers on the platform each day.

Alibaba Group's mission is to make it easy to do business anywhere. The company aims to build the future infrastructure of commerce. 

About Tmall

Tmall is an affiliate of Alibaba Group, and is China's largest third-party platform for brands and retailers.

Launched in April 2008, ( is dedicated to providing a premium shopping experience for increasingly sophisticated Chinese consumers in search of top-quality branded merchandise. A large number of international and Chinese brands and retailers have established storefronts on According to iResearch, was China's largest third-party platform for brands and retailers in terms of monthly active users in 2015.

Tmall already has more than 400 million buyers, more than 50,000 merchants, and over 70,000 brands.


Claudia Meifert at

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