The GGN Label for Certified Floriculture

The GGN label is a universal mark of good farming practices. It stands for certified, responsible farming and transparency, and is designed to help guide consumers in their day-to-day grocery shopping. 

Flowers and ornamental products grown at farms and nurseries that have GLOBALG.A.P. certified production processes – or certification from a GLOBALG.A.P. equivalent benchmarked scheme – can carry the GGN label.
Find out more under “Behind the GGN Label for Certified Floriculture”.

The GGN Label Portal 

Transparency is at the heart of the GGN label, and the GGN label portal ( ) plays a major role in enhancing this. 

Each participating producer or producer group with a GLOBALG.A.P. certified production process – or certification from a GLOBALG.A.P. equivalent benchmarked scheme – is assigned a GLOBALG.A.P. Number (GGN). This unique 13-digit identification number is printed onto the product packaging, together with the GGN label logo.
Each grower also has a profile on the GGN label portal which is linked to their GGN. When a consumer searches the portal for a GGN found on their product, they are able to find the profile linked to the grower of that product. Other members of the supply chain such as packers, traders, or retailers may also have profiles of their own on the GGN label portal.
This direct link between consumers, producers, and other supply chain members forms the basis of a chain of trust in the floriculture market.

Behind the GGN Label for Certified Floriculture

The GGN label for certified floriculture is linked to the GLOBALG.A.P. Flowers & Ornamentals standard (IFA FO) or equivalent benchmarked schemes. This means that all products featuring the GGN label have been grown according to certified good agricultural practices.

About IFA FO
The GLOBALG.A.P. IFA FO standard defines clear criteria for ensuring good agricultural practices in nurseries and floriculture farms. The standard covers all stages of production, from pre-harvest activities (such as soil management, propagation material, integrated plant management, and fertilizer use) to responsible water use, environment and conservation, hygiene and security measures during harvest, and workers’ health, safety, and welfare.
Growers who are certified against a GLOBALG.A.P. equivalent benchmarked scheme may also opt into the use of the GGN label.

Learn more at

Benefits of Using the GGN Label for Certified Floriculture

  1. Demonstrate your strong commitment to ensuring the best quality for your customers by buying and selling flowers and ornamentals from GLOBALG.A.P. certified production processes.
  2. Make your products stand out from the competition and show your commitment to responsible and sustainable cultivation.
  3. Source certified products from more than 1,800 companies in 41 countries worldwide.
  4. The label connects consumers and growers by showing where the product was grown, adding transparency and trust in certified methods of cultivating flowers and ornamental plants.
  5. Feature your farm and products on the GGN label portal.
  6. Get widespread social media coverage as a farm with a GGN label license via an ongoing consumer information campaign.
  7. Benefit from promotional material that you can share with your customers (visual material, point-of-sale leaflets, text proposals for your website, etc.).